Eleven hot tips for making money with google. Tip 2
What colour palettes are the most successful?
Choose colours carefully in order to increase your ads visibility as users tend to ignore anything that’s separate from the main content. You can optimise your colour palette by doing the following:
- Try to blend the ad into the content by make the background and borders of your ads the same color as the background of your page where the ad is placed.
- Try to use colours in your ad that complement the colours that exist on your page.
- Choose colors that stand out against the background (contrast) of your site. However this is only recommended for sites with dark backgrounds ? it is suggested that you use a palette with a white background, white borders, and blue titles.
In general, it is best to use colors for your ad text and links that already exist on your site and remember that users won’t click on ads that are visually offensive. Having said that, you need to bear the following in mind:
- If your site has mainly repeat visitors, they are likely to become blinded to the position of the ads over time, regardless of the ad colors. To remedy this, try switching the location of your ads on the page or rotating the colours.
- If your site has a lot of ads and busy content then you need to use more contrasting colours in order to catch the viewers? eye.
Tip number three to follow. If you want to advertise your website for free then have a look at goFreeClick free text ads.
